Building Landing Page

Landing page is have a big impact. Landing page that mess will ruin your entire site. An effective landing page can drive traffic to your site serving the call to then act and make your site more traffic.

Usually the main command is Home page of the website. But it is good if we build the pages of other pages as landing pages supporters. To strengthen our site.

Landing pages can define what's required of visitors and direct them. Aini can be known by what the visitor clicks on our site. Usually someone who clicks on our product ads will not miss the information of other information.

Percentage bounce rate is an important measure of the effectiveness of a web. Where visitors leave your site without making a click or open another page. This means your landing page is not interesting enough for visitors so that visitors went away.

Most users would prefer to pass information relevant to their needs. They want to continue to search for them, hence the need for a site that provides only the instructions. They can prevent delays caused by the need to click sites and pages of information when they already have something in mind.

Not all visitors seeking the same information. One can click on your link after reading the article that you send to the customer review site while others may arrive at your site after seeing your infomercial ad.

For each particular visitor, you can design a site that will meet the needs of instruction and contains information that he was looking for. For example, the infomercial audience can be directed to www.yoursite.com / infomercial, while visitors who click on your banner ad will be directed specifically to this month www.yoursite.com / special.

Pages of this command should be evaluated for their effectiveness. Rate of return is an important measure to determine the effectiveness of the command site.

Other sizes for the landing page is the cost of action "next." May purchase products, request more information, register for this free product testing, etc.

Determine your conversion rate by dividing the number of perpetrators of acts in the number of visitors. Typical conversion rate is 3 to 5 percent for lead generation sites and 1 to 2 percent for e-commerce. If your site is successful, you should get two times the numbers.

The concept of intrinsic in making the site an effective command is "parallel." This is the connection between your source (where the visitor came from) and your order page. The more connected they are, the higher the cost of conversion.
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A good example is a banner advertisement for a particular product from a beauty products company. Clicking on banner ads to be directed to a help page that shows exactly the same product yield higher conversion rates. If harmony is not present, on the other hand, there will be a significant decline in conversion rate.

In general, sites should command a positive stir these feelings in visitors in order to be effective:

Credibility

Page you should be able to capture the trust visitors by giving a credible performance. Drop something that can cause negative effects in the minds of your visitors, such as lack of contact information, grammatical errors and typographical errors, the terms, "marketese" and jargon, fuzzy or group graphics, and too much use serif fonts, like Times New Roman .

Recognition

Page you should give your visitors a "This is what I was looking for!" Shortly after landing.

Persuasiveness

Page you should be able to convince visitors that your product or service can help them achieve their goals. Keep in mind what attract visitors to your product in the first place until you'll understand what he was looking for.

Action

You must highlight for visitors to take action while he is on site at your command.

Techniques for Use with the instruction page

Here are some key principles to guide you in the process of developing effective instruction sites:

Create a Feeling an affinity Visitor Page With Your Instant

The first part of the screen should be effective in making the visitor feel that he has come to the right place. Use appropriate taglines, images and realities positions (typically about 12 to 15 words) can help you to make a declaration and inform your visitor what this site is about.


Specific Use the title and sub-title

Throughout your site, including the relevant headings and sub-titles, so as a visitor scheme read the page they can see what a particular verse or section is all about. This helped him decide whether he will read the text or parts that he was interested in site longer, the more you have to use sub-titles. titles should conform as closely as possible with banner ads or any visitor clicks arriving at your landing pages.

Focus on Main Object

Page commands can be reached only one major objective. Examples of the goals is to capture the mechanisms that lead, like a free demo or trial product, or to entice visitors to go further and look at your main site. The best results happen when you focus on your goals. However, the secondary purpose is possible in a single landing page. For example, if your main goal is to make visitors buy your product, the second goal will be to persuade them to sign up for a newsletter or email to receive the offer of choice.

Use Some Call to Action

Using some of the same call to action to support the principle of one primary goal. This occurred at the site long command. A page that does not go below the fold may be only one call to action. Overall, one call to action above the fold and another at the bottom of both pages.

Now you know what the importance of building a landing page and other pages to create pages as a supporter of the site's landing page so that we can succeed.

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